Matchmallow Terms of Service

Effective Date: June 9, 2026

These Terms of Service ("Terms") govern your access to and use of the Matchmallow mobile application and related services (collectively, the "Service"), provided by Matchmallow ("Matchmallow," "we," "us," or "our"). By creating an account or using the Service, you agree to these Terms. If you do not agree, do not use the Service.


Table of Contents

  1. Acceptance of These Terms
  2. Eligibility (You Must Be 18+)
  3. Account Registration & Security
  4. Email Verification
  5. The Connection & Matching Model
  6. User Conduct & Zero-Tolerance Policy
  7. User Content & License
  8. Prohibited Uses
  9. Safety Disclaimer
  10. No Guarantee of Matches or Results
  11. Termination & Account Deletion
  12. Third-Party Services
  13. Disclaimers of Warranties
  14. Limitation of Liability
  15. Indemnification
  16. Apple App Store — EULA Terms
  17. Changes to These Terms
  18. Governing Law & Dispute Resolution
  19. Miscellaneous
  20. Contact

1. Acceptance of These Terms

By accessing or using the Service, you confirm that you have read, understood, and agree to be bound by these Terms and by our Privacy Policy, which is incorporated here by reference. These Terms form a binding agreement between you and Matchmallow.

If you are using the Service on behalf of another person, you represent that you are authorized to accept these Terms on their behalf. Because the Service is a personal dating service, however, accounts are intended to be created and used only by the individual to whom they belong.

2. Eligibility (You Must Be 18+)

The Service is strictly for adults. You must be at least 18 years old to create an account or use the Service. By using the Service, you represent and warrant that:

We collect and verify your date of birth at registration. Use of the Service by anyone under 18 is strictly prohibited. If we learn that an account belongs to a person under 18, we will terminate it and delete the associated data.

3. Account Registration & Security

To use the Service, you must create an account using a valid email address and a password. You agree to:

We store passwords only in hashed form (using BCrypt) and never in plain text. You may not create more than one account, create an account for anyone other than yourself, or transfer your account to another person without our consent.

4. Email Verification

Email verification is mandatory. After registration, you must verify ownership of your email address before you can use the Service. We send a verification message to the email address you provide. Until your email is verified, your access to the Service's features will be restricted. This requirement helps protect the community from bots and fraudulent or abusive accounts.

5. The Connection & Matching Model

Matchmallow is an "intentional" dating app designed to encourage thoughtful connections rather than endless swiping. To support this, the Service uses a capped connection model (the "3+3 model") that intentionally limits the number of likes and matches available to you within a given period.

Key points about matching:

We may modify, suspend, or discontinue any aspect of the connection or matching model at any time.

6. User Conduct & Zero-Tolerance Policy

Matchmallow has a ZERO-TOLERANCE POLICY for objectionable content and abusive behavior. There is no tolerance for objectionable, offensive, harassing, threatening, hateful, sexually exploitative, or otherwise abusive content or conduct, and no tolerance for abusive users.

To keep the community safe, the Service provides tools that let you:

We are committed to reviewing reports of objectionable content and abusive users and removing offending content and ejecting violating users within 24 hours of a report being received. Depending on the severity, we may also take additional action, including suspending or permanently banning accounts and reporting unlawful activity to the appropriate authorities.

You agree to treat other users with respect and to follow the Prohibited Uses below.

7. User Content & License

"User Content" means anything you submit to the Service, including your profile information, name, photos, bio, interests, prompt answers (Q&A), self-described attributes, and chat messages.

8. Prohibited Uses

You agree that you will not:

Violation of this section may result in immediate suspension or termination.

9. Safety Disclaimer

Your safety is your responsibility. Please read this carefully:

If you ever feel unsafe or threatened, contact your local emergency services. You can also report and block users within the app.

10. No Guarantee of Matches or Results

The Service is provided to help you connect with others, but we do not guarantee that you will receive any likes, matches, messages, dates, or relationships. We make no promises regarding the number, quality, compatibility, or behavior of other users. Dating outcomes depend on many factors outside our control.

11. Termination & Account Deletion

12. Third-Party Services

The Service relies on certain third-party providers to function, including infrastructure, storage, email, and push notification providers (described in our Privacy Policy). We are not responsible for the acts, omissions, terms, or policies of third parties. Your use of third-party services (for example, the Apple App Store or Google Play) may be subject to those third parties' separate terms.

13. Disclaimers of Warranties

THE SERVICE IS PROVIDED "AS IS" AND "AS AVAILABLE," WITHOUT WARRANTIES OF ANY KIND, WHETHER EXPRESS, IMPLIED, OR STATUTORY. TO THE FULLEST EXTENT PERMITTED BY LAW, Matchmallow DISCLAIMS ALL WARRANTIES, INCLUDING IMPLIED WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, TITLE, AND NON-INFRINGEMENT.

WE DO NOT WARRANT THAT THE SERVICE WILL BE UNINTERRUPTED, SECURE, ERROR-FREE, OR FREE OF HARMFUL COMPONENTS, OR THAT ANY USER IS WHO THEY CLAIM TO BE. Some jurisdictions do not allow the exclusion of certain warranties, so some of the above may not apply to you.

14. Limitation of Liability

TO THE FULLEST EXTENT PERMITTED BY LAW, Matchmallow AND ITS OFFICERS, DIRECTORS, EMPLOYEES, AND AGENTS WILL NOT BE LIABLE FOR ANY INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, EXEMPLARY, OR PUNITIVE DAMAGES, OR FOR ANY LOSS OF PROFITS, DATA, GOODWILL, OR OTHER INTANGIBLE LOSSES, ARISING OUT OF OR RELATED TO YOUR USE OF (OR INABILITY TO USE) THE SERVICE OR YOUR INTERACTIONS WITH OTHER USERS, WHETHER BASED ON WARRANTY, CONTRACT, TORT, OR ANY OTHER LEGAL THEORY.

TO THE FULLEST EXTENT PERMITTED BY LAW, OUR TOTAL AGGREGATE LIABILITY FOR ALL CLAIMS RELATING TO THE SERVICE WILL NOT EXCEED THE GREATER OF (A) THE AMOUNT YOU PAID US, IF ANY, IN THE TWELVE (12) MONTHS BEFORE THE EVENT GIVING RISE TO THE LIABILITY, OR (B) ONE HUNDRED U.S. DOLLARS ($100).

Some jurisdictions do not allow certain limitations of liability, so some of the above may not apply to you.

15. Indemnification

You agree to indemnify, defend, and hold harmless Matchmallow and its officers, directors, employees, and agents from and against any claims, damages, losses, liabilities, costs, and expenses (including reasonable attorneys' fees) arising out of or related to: (a) your use of the Service; (b) your User Content; (c) your violation of these Terms or any law; or (d) your interactions or disputes with any other user.

16. Apple App Store — EULA Terms

If you download the app from the Apple App Store, the following additional terms apply and, in the event of a conflict with the rest of these Terms, control with respect to your use of the app on Apple devices:

17. Changes to These Terms

We may update these Terms from time to time. If we make material changes, we will provide reasonable notice (for example, by posting the updated Terms in the app or on our website and updating the Effective Date). Your continued use of the Service after the changes take effect constitutes your acceptance of the revised Terms. If you do not agree, you must stop using the Service and may delete your account.

18. Governing Law & Dispute Resolution

These Terms are governed by the laws of the State of Israel, without regard to its conflict-of-laws rules. You agree that the courts located in the State of Israel will have exclusive jurisdiction over any dispute arising out of or relating to these Terms or the Service, except where prohibited by applicable law. Nothing in this section deprives you of the protection of mandatory consumer-protection laws of your country of residence.

19. Miscellaneous

20. Contact

If you have questions about these Terms, contact us at: